Legal
PRIVACY POLICY
Last updated: May 2026
EX Lancer Motorsport (“we”, “us”, “our”) operates the website at exlancermotorsport.com. We are committed to protecting your personal information in accordance with the New Zealand Privacy Act 2020. This policy explains what information we collect, why we collect it, and how we use it.
1. Information We Collect
We collect information in two ways:
Information you provide directly:
- Email address — when you subscribe to our newsletter or notifications. Providing this is entirely voluntary.
Information collected automatically:
- Page views and navigation — which pages you visit and in what order.
- Referrer — the website or search engine that linked you here, if any.
- Country — derived from your network connection (country-level only; we do not record your IP address).
- Browser and device type — e.g. Chrome on desktop, Safari on mobile. Used in aggregate to ensure the site works well across devices.
- Anonymous visitor identifier — a randomly generated code stored in a cookie called
exlancer_vid. This is not linked to any personal identity and is used solely to distinguish return visits from new ones in aggregate statistics.
2. How We Use Your Information
- To send you rally updates, event announcements, and team news if you have subscribed.
- To understand how visitors use the site so we can improve content and performance.
- We do not use your information for advertising profiling, automated decision-making, or any form of tracking beyond this website.
3. Email Communications
If you subscribe, we will send periodic newsletters and post notifications from an EX Lancer Motorsport email address. Every email includes an unsubscribe option. You can also unsubscribe at any time by replying with “unsubscribe” or by contacting us directly. We will remove you promptly.
We do not sell, rent, or share your email address with third parties.
4. Cookies
We use one first-party cookie:
- exlancer_vid — a randomly generated anonymous identifier, valid for one year, used only for visitor counting. It contains no personal information and cannot identify you.
We do not use advertising cookies, tracking pixels, or any third-party analytics services (such as Google Analytics).
5. Third-Party Services
Our website contains links to external services including our merchandise store (Shopify) and social media profiles (Facebook, Instagram, YouTube). Once you leave our site, this privacy policy no longer applies. We encourage you to review the privacy policies of those services before providing them with any personal information.
Sponsor logos on this site may link to sponsor websites. We are not responsible for the privacy practices of those websites.
6. Data Storage and Retention
Subscriber email addresses and site analytics are stored on our hosting infrastructure. We retain subscriber data for as long as the subscription is active. Anonymous analytics data (page views, visitor counts) is retained indefinitely in aggregate form. If you unsubscribe, your email address is removed from our active subscriber list.
7. Your Rights
Under the New Zealand Privacy Act 2020, you have the right to:
- Request access to any personal information we hold about you.
- Request correction of any inaccurate information.
- Request deletion of your personal information (subject to any legal obligations to retain it).
- Withdraw consent to receiving communications at any time.
To exercise any of these rights, contact us at media@exlancermotorsport.nz. We will respond within 20 working days as required by law.
8. Changes to This Policy
We may update this policy from time to time. The “Last updated” date at the top of this page reflects when changes were last made. Continued use of the site after changes are posted constitutes acceptance of the revised policy.
9. Contact
For any privacy-related questions or requests, please contact us:
EX Lancer Motorsport
Email: media@exlancermotorsport.nz






